The motion picture subsidiary, now doing business as WR Pictures, organized to produce commercial motion picture with worldwide appeal and is currently producing its first motion picture, Morgan Kane, based on the international best-selling Morgan Kane book series which to date has sold over 22 million printed copies. The first Morgan Kane book was published in 1966 and Masterson wrote 83 Morgan Kane books in total of which 41 are in English. The Company holds the screen, licensing, merchandising and eBook publishing rights to the entire 83-book series along with another 67 original book titles.
The Company’s immediate mission is to complete the first Morgan Kane picture for theatrical release in 2016, and to build the publishing division, WR Publishing, to exploit the Morgan Kane eBooks world-wide. The Company’s strategic plan calls for the completion of the first Morgan Kane film and at the same time launch a world-wide eBook sales and marketing blitz, creating a public relations crossfire that will both increase audience demographic targeting for the film’s release and significant revenue in eBook sales.